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Month: May 2022

Worldwide story of EV : A Quick History Lesson

Posted on May 19, 2022August 1, 2022 by SVM

Almost all the major vehicle manufacturers across the world right now have made commitments towards switching from gasoline-based vehicles to electric vehicles in the coming decade or more. And I have been following this change for over a decade now.

I see many people comment on this rise of the EV market as if it is a recent phenomenon but it was invented and popular even back in the late 1800s! Leading car makers across the world, especially in the motor development hubs of the USA, Europe and Japan explored and even created a few EV models. One of the biggest luxury sports car companies developed an electric car back in 1898! However, the battery technology hadn’t grown as fast as they had anticipated.

Another attempt at EVs was made in the late 1960s because of the acute gas shortages in the USA. But the turning point in history for EVs is widely considered to be Japan’s Prius which was the world’s first mass-produced hybrid electric vehicle. It became a commercial success and hence paved the way for EVs to become acceptable later in the market. Other Japanese and American manufacturers later launched mass-produced all-electric vehicles in the 21st century and the market accepted them with optimistic hesitation. And then a small startup from San Carlos, California revolutionised the entire Electric Vehicle market across the globe – Tesla.

I am now on a journey to catalyse the path for EV in India and ensure its legacy in this global history of EV. One of the earliest popular examples of an electric vehicle in India is a three-wheeler called Vikram SAFA. Back in 1996, 400 of them were sold. It was clear that our market would never consciously explore electric cars as a viable option, almost all companies knew that the form of electric vehicles would be either two-wheelers and/or three-wheelers considering the road conditions, affordability and needs of the Indian market.

In 2007, an Indian cycle company partnered with a UK-based electric motor company to launch a series of first Indian e-bikes or electronic bikes. They were popular amongst other companies but they could not entice the Indian buyers enough due to the prices and availability of viable alternatives in the market.Just when it seemed like the Indian EV story was on its last pages, e-rickshaws came to its rescue. In 2016-17, about 500,000 e-rickshaws were sold in India.

E-rickshaws are still very popular across the country, especially in its national capital – Delhi NCR. This was all possible only because the Government of India launched the FAME scheme in 2015 under the leadership of Shri Arvind Ganpat Sawant, Union Minister for Heavy Industries and Public Enterprises. Faster Adoption and Manufacturing of Hybrid & Electric Vehicles in India or FAME India made it possible for EV manufacturers to subsidise electric vehicles for consumers and hence create an EV market in India. And while the global EV market is growing steadily at an estimated compound annual growth rate (CAGR) of 24.3%, The Indian market is growing at an astounding rate of 94.4% year on year.

At Srivaru motors, our plan is simple: Elevate India to a global leadership position in the worldwide story of EV.

Decades of technology, design, battery and process-oriented innovations across the globe have made EVs a viable, cleaner and cheaper alternative to gasoline-powered vehicles across the globe. Our team is one of the earliest to bring together these ground-breaking innovations to India. At SVM, we deeply understand that youth in India and across the globe are waiting to experience the next revolution and generation of EVs. Prana is a result of strong customer understanding combined with great technical talent and formidable vision. It is a culmination of all that we have learnt across the world from the battery, consumer technology and bike design advancements so far. Prana is the first performance electric bike in India and it is designed for Indian road conditions. Our BLDC controller is intelligently air-cooled and can still function at 50 degrees ambient temperature. Prana’s electronic regenerative braking system is a part of the 3 channel Hydraulic brake system to ensure complete driver safety along with daily biking and braking comfort. We are going the extra mile to serve our Prana riders community in ensuring their safety and comfort while they enjoy the never-before-seen performance on the road.

I have learned from the best in the industry to bring battery and EV performance advancements to India so that India can become a shining example in the EV future of the world. I look back to learn and look ahead to serve.

The global story of EV is full of challenges, struggles, disbelief, and failures. I strongly resonate with those feelings because it was difficult to bring a ground-breaking product to the Indian market, while also focusing on climate sustainability and saving the environment. EVs are great in terms of cost of running, maintenance, the longevity of the vehicle, resale prices, etc. but I never forget the core reason behind founding SVM – to combat climate change. This is why we inspire and incentivise our customers to plant 10 saplings for each bike that they buy so that we can create a community of people who connect the worldwide EV story with a worldwide movement of environmental sustainability and eco-conscious practices.

I strongly believe that in the future, when people discuss the history of EVs globally, people will recognise the large contributions made by Indian entrepreneurs in the worldwide EV story and movement. It is my dream to put India on the global map as a bright and forward-looking example that other countries can follow when it comes to climate change and the adoption of EVs.

Website :  https://www.srivarumotors.com
Product details :  https://www.srivarumotors.com/prana
Facebook :  https://www.facebook.com/srivarumotor/
Instagram : https://www.instagram.com/srivarumotors/
LinkedIn :  https://www.linkedin.com/company/srivarumotors/
Twitter :  https://twitter.com/srivarumotors

My Journey from Conveyance to Conscience

Posted on May 18, 2022August 1, 2022 by SVM
www.srivarumotors.com/prana
PRANA - Progressive Riders Aspirational NextGen Automobile.

On 13th May of 2020 when Indians were battling the Coronavirus pandemic, India as a country was battling the economic impact of the global pandemic and that’s why the Government of India announced an economic package of INR 20 lakh crore to support the country and its economy. Aatmanirbhar Bharat Abhiyan was not just an economic package or aid during the crisis, but a mission statement towards making India self-reliant. The entire world was fighting the worst times of the global pandemic and the resulting economic slump was making the situation worse, it’s during such times of uncertainty and negativity is when a call-to-action mission like Atmanirbhar Bharat Abhiyan was not just helpful, but necessary.

One person can not change the world, but one person can definitely inspire enough people to create a community of change-makers who can start large scale movements for positive change. One of the biggest 2020 phenomena with an ambitious goal of raising 20 million dollars to plant 20 million trees across the world was not started by a government, but by two Youtube content creators! “Team Trees” has raised more than 23 million dollars so far and planted more than 13 million trees across the world already, while the policymakers are still discussing what to do at global climate change conferences and in boardrooms.

I believe in people who act, not in people who talk.

India has a long history of people who took matters into their hands and brought change. Mahatma Gandhi led the nation to fight for Independence and showed the world how Indians are not afraid of anyone. I also strongly believe in Indian youth being change-makers and fighting for what they think is right and how the world should be. My peers in global and national policy-making often talk to me about how Atmanirbharta is a core philosophy for Indian youth. Despite all the social, economic, environmental or political challenges that India faces, our youth pushes forward to become problem-solvers and change leaders.

Building India’s first performance electric bike that can rival top-performing gasoline bikes made in India while combating climate change is a big challenge. I was not afraid but excited to take up this challenge and deliver on it. SVM Prana is loved and recommended by all major Auto reviewers across India as an engineering marvel and as the best in its class. While our customers love us too because of the environmental impact and sustainability values we create and communicate.

And while engineering a new revolution of e-bikes in India, I also created an innovative e-bike pricing strategy that motivates buyers to plant 10 trees with every bike purchase. As a part of our SVM Green Credit initiative, Prana buyers are incentivised to plant 10 trees for buying our e-bike and joining our movement to bring environmental sustainability and help our planet. I am creating a community of Prana riders who are passionate about saving our planet Earth and are proud to buy and use products that live by the same philosophy as others. Sustainability is a core foundation at SVM and we focus on only building products that can bring a positive change to this world. We have created an e-bike that India and Indians can be proud of, not just from an engineering point of view, but also from an ecological and sustainability viewpoint.

This is what Atmanirbharta means to me.

It is not just a matter of making and launching a product in India, but it is a mindset that drives me and my team to make our country self-reliant and sustainable from both economic and ecological perspectives. SVM Prana is our way of saying, Clean and Green India is Energetic and Atmanirbhar India! We at SVM are no longer waiting for someone else to save the world and our precious planet. We and our community of Prana riders are planting trees and driving environment-friendly e-bikes to act on the climate change problem rather than just discussing it.

I am proud of being a part of our community of Prana riders who care about the planet and have made Atmanirbharta a part of their conscience. I am also extremely proud of our country where young people are passionate about fighting climate change and becoming strong and independent agents of change. We will forefront this revolution… in the personal mobility space.

Website: https://www.srivarumotors.com
Product details: https://www.srivarumotors.com/prana
Facebook: https://www.facebook.com/svmbikes/
Instagram: https://www.instagram.com/svmbikes/
LinkedIn: https://www.linkedin.com/company/srivarumotors/
Twitter: https://twitter.com/srivarumotors

Recent Posts

  • EVs are here to stay and here are five reasons why you should invest in one today!
  • What is important: Long-term impact or short-term profit?
  • Worldwide story of EV : A Quick History Lesson
  • My Journey from Conveyance to Conscience
  • Want to be a SVM Family? (Stunning & Stylish EV Bike)

Recent Comments

  • SVM on Behind The Scenes Of An EV: What Goes Into Designing An Electric Motorcycle?
  • SVM on FAME II & PRANA
  • SVM on FAME II & PRANA
  • Jaswaanth on PRANAs – Are here to stay – because they are opportunities of the 21 century.
  • D. Thiyagarajan on Behind The Scenes Of An EV: What Goes Into Designing An Electric Motorcycle?

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Copyright © 2023 Srivaru Motors Pvt ltd . All rights reserved.

“PRANA GRAND price — Rs.1,99,999*1 *2*1 – SVMCSR Green Credit: It is an introductory discount provided by SVM as part of CSR*3.

*2 – GST 5%, Registration, Destination fees and Insurance on actual

*3 – To get the SVMCSR Green credit one must plant 10 tree saplings and send the proof in the form of photos with purchaser standing next to planted sapling. 10 saplings can be planted in different places. Customer should take the delivery with-in 45 days of being notified about the vehicle readiness.

“PRANA Elite — Rs.2,74,999*1 *2Deliveries to begin in second half of 2022.

*1 – SVMCSR Green Credit: It is an introductory discount provided by SVM as part of CSR*3.

*2 – GST 5%, Registration, Destination fees and Insurance on actual

*3 – To get the SVMCSR Green credit one must plant 10 tree saplings and send the proof in the form of photos with purchaser standing next to planted sapling. 10 saplings can be planted in different places. Customer should take the delivery with-in 45 days of being notified about the vehicle readiness.

*4 — Battery capacity – 7.2KW